A children's lifestyle apparel brand that supports, encourages and perpetuates active and energetic children. -We promise to design durable, well-fitting clothes that support, encourage and reward physical activity.-We promise to make clothes that appeal to kids because they are comfortable, soft, stylish and fun to wear-We promise to have fun always, to liberate kids and parents from milestone charts and focus on the love and enjoyment that comes from being active-We promise to be responsible to our customers, communities and environment and support like-minded charities with our proceeds