SEO Professionals. Promoting your business online using a variety of channels and these channels include search, social, video, e-mail, and display. You see, today's customer lives across these channels and online marketing is about finding ways to be present at the right moment to capture the customer. The internet is transforming the way that people buy products or services. And now, with the internet on mobile,that experience is everywhere. This put the customer in charge of the buying process. They're armed with resources to conduct research, compare options, share what they've found, and even ask their peers for recommendations, all digitally.Your owned media will encompass channels like your website, your list of customers that you use to send out e-mails, and a blog that has an active readership. Earned media is the world of organic press. Your social media accounts, mentions on other blogs, and articles written about you make up the channels within earned media. And all of these channels overlap, just as a user will overlap as they interact with each. And together, these make up the foundation of online marketing. So, at the end of the day, online marketing is the process of putting your business front and center along the journey your customer takes.KamZible is using professional tools to make you and your business more visible on online marketing.