OUR SPECIALTY : NO NONSENSE. NO FRAUD. NO MISLEADING. NO CHEATING. Detailed survey, analysis and reporting of Slimming, Fitness and Weight Loss industry reveals that this Industry is highly unorganized. Approx 60% of business in these sectors, is by fraudulent means & products, sold to ignorant customers who do not make themselves aware in the right direction. Most of the big business houses are making money by providing illogical, unscientific, non medical and unreliable diet, nutrition, slimming, weight loss and fitness solutions / products. There is an urgent need for honest, reliable, dietetic & nutritional practices. We have started this company as a war against corrupt, unscientific, illogical, misleading and ineffective dietetic & nutrition practices. We are a member of Academy of Nutrition & Dietetics USA. With constant guidance from FDA (food & drug administration), British dietetic association, and all top research organisations around the world we pledge to bring the best in diet & nutrition services.