Following the merger of Broker Genius' industry-leading dynamic price automation technology and Seat Scouts' industry-leading ticket distribution technology in December of 2020, Automatiq was formed in June of 2022 to solidify the unification of these two companies. Founded by Sam Sherman in 2013, Broker Genius now services over 500 customers who represent over $4 billion a year in ticket sales. The Automatiq data-driven automation platform has helped clients sell over $6 billion of ticket inventory and delivered over 10 million tickets. Automatiq's mission is to help clients maximize profits through an all-in-one platform by optimizing revenue and lowering operating costs.